All American Games


All American Games, parent company of Football University (FBU), is a sports management and marketing company based in Rockaway, New Jersey, that produces and manages many of the nation’s premiere high school and youth sporting events. All American Games’ properties include the U.S. Army All-American Bowl, U.S. Army National Combine, U.S. Army All-American Marching Band, Football University, FBU National ChampionshipEastbay Youth All-American Bowl, the TOP GUN All-Star Camp, and the All-American Baseball Game, to name a few. In 2009, All American Games ventured into sports-television production with a new sports-reality television show called “The Ride.” The show was a tremendous success, garnering coverage in almost 80 million homes and generating acclaim from both viewers and the nationwide media.

In the aggregate, All American Games reaches millions of youth and high school athletes annually, as well as their sphere of influences, through their numerous events and properties. Each year, athletes across North America enhance their specific sports abilities and raise their level of play through the elite instruction and training received through All American Games. The Company is uniquely qualified to communicate and build lasting, personal relationships for years with their core audiences.

The Company was founded in 2000 by its president, Rich McGuinness, and is operated by McGuinness and partners Doug Berman and Kate McGuinness. Rich McGuinness and Berman were recently named to Sports Event Magazine’s “Innovators & Influencers” list, which spotlights 25 individuals who are influencing sports today and building lasting legacies.

The Company and its properties have been covered by many media outlets, including The Wall Street Journal, New York Times, FOX News, CNN, Sports Illustrated, Sports Business Journal, MTV and many more. In May 2008, The Wall Street Journal featured All American Games (at the time SportsLink) in a front-page story that proclaimed: “Rush to the NFL: These guys screen the pros of tomorrow.”

Alumni of All American Games events and properties include NFL stars like 2012 No.1 overall pick Andrew Luck, 2011 1st round pick Patrick Peterson, 2010 NFL Defensive Rookie of the Year Ndamukong Suh and numerous others stars, including 75 NFL Pro Bowlers and six Rookie of the Year winners.